Rock ’n’ Roll, Love & Sweets: When Oasis Gave Swizzels a Sweet Shout-Out
If you were lucky enough to catch Oasis on their recent (and let’s be honest—epic) reunion tour, you might’ve noticed something heart-warmingly unexpected during the final moments of their Manchester set. As “Don’t Look Back in Anger” echoed across the crowd, giant screens behind the band lit up with a familiar, colourful sweet: the iconic Kiss Me Love Heart.
It wasn’t just a nostalgic nod—it was a love letter to Manchester, and to Swizzels.
So why did the kings of Britpop choose to end their night with a sweet from a local confectionery brand? Well, it turns out Oasis and Swizzels have more in common than you'd think. Both are Northern legends. Both are known for bold, unapologetic style. And both have been serving up joy—whether in the form of anthemic guitar riffs or fruity, fizzy favourites—for decades.
Swizzels, proudly based in the North of England since 1928, has long been part of the nation’s cultural fabric. Our Love Hearts—with their cheeky, charming messages—have captured hearts for generations. From playgrounds to wedding tables, they’ve said everything from “Be Mine” to “LOL” (yes, we’re down with the kids too).
Oasis, meanwhile, have done much the same for music. They’ve defined a generation, shaped the sound of the '90s, and proved that swagger and sincerity can go hand in hand.
This moment of crossover at the concert felt like more than a coincidence—it felt like a perfect synergy. A celebration of Manchester pride. A reminder that love, in any form (be it musical or edible), still has the power to unite us.
And the benefits? For Oasis, it was a crowd-pleasing masterstroke that amplified the emotion of the night. For Swizzels, it’s a sweet spotlight moment that reinforces our place in the hearts of the British public—literally.
Want to feel the love too? Our Whole Lotta Love Hearts gift box is bursting with Love Hearts in all shapes, sizes and flavours. Whether you’re sharing them with your other half, your best mate, or keeping them all to yourself (no judgement), there’s never been a better time to spread a little sweetness.
Explore our full Love Hearts range and grab your own taste of British pop culture—no concert ticket required.
